March 16, 2020
According to the research report titled ‘U.S. Organic Ice Cream Market Size By Product, Ingredient, Flavour, Distribution Channel, Packaging, Growth Potential, Price Trend, Competitive Market Share & Forecast, 2018 – 2024’, available with Market Study Report LLC, the U.S. organic ice cream market is expected to cross USD 400 million by the year 2024.
As per the report, rising adoption of healthy lifestyle has shifted the consumer preference towards ice cream products with high nutrient content. This factor along with development of organic preservatives and sweeteners is driving the organic ice cream market growth in U.S. The market is expected to further expand due to availability of assorted flavors, innovative marketing strategies, introduction of takeaway products, and growing demand for private label ice creams.
Increasing awareness pertaining to health benefits of organic food items has enhanced the consumption rates of organic food among millennials. There has been an upsurge in adoption of organic ice cream for producing smoothies, sorbets and shakes. Adding to this, growing inclination towards homemade ice cream due to its nutritional content is stimulating the industry outlook.
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Rising R&D activities, growing scientific expertise, and rapid incorporation of food safety, biotechnology, and chemistry have led to the development of high-quality food products. This factor along with easy availability and ease-of-handling of the product are facilitating the business scenario in U.S.
Notably, U.S. garnered USD 300 million in the overall organic ice cream market in the year 2017, primarily due to growing demand for organic beverages such as shakes, brownies, and smoothies. Rising number of retail outlets and increasing consumption of takeaways variants are augmenting the demand for organic ice cream in U.S.
The prominent companies operating in the U.S. organic ice cream market are LUV Ice Cream, Oregon Ice Cream, Julies Organic, Alden’s Ice Cream, Haagen Dazs, Boulder Homemade, Blue Marble Ice Cream, Straus Family Creamery, and Stonyfield Farm.
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