October 21, 2019
According to the new research report available at MarketStudyReport.com under the title ‘Global (United States, European Union and China) Matcha Products Market Research Report 2019-2025’, the worldwide matcha products market is presumed to amass significant growth by the year 2025.
Matcha is perfectly ground powder of tea leaves which are specially grown and processed. The green tea plants for matcha are grown in shade for three weeks, as it produced more caffeine and theanine, then harvested and then veins and stems are removed in processing. Furthermore, the powdered form of matcha is utilized either through tea bags or as tea leaves and is mixed in liquid, mostly milk or water.
Apart from being used as tea, matcha grounds are also used in candies, yogurts, chocolates, desserts and for several culinary purposes. It has high vitamin, amino acids, antioxidant and mineral content than regular green and black tea. Extensive use of product for culinary purposes, associated health benefits, and growing prevalence of lifestyle related diseases have triggered matcha products market growth.
The report encompasses details regarding revenue shares, sales patterns, and unitary price graph, along with strategic expansion plans for each market player. It also offers a comprehensive insight about the trends and drivers, coupled with sales channels, value chain, and customer outlook impacting the matcha products market growth.
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As per the report, matcha products market is examined on the basis of application spectrum, type and geographical landscape. Speaking of the application spectrum, the market is fragmented as nutraceuticals, food, cosmetic & personal care, beverage, and others.
Considering the type, the market is segmented as culinary, ceremonial, classic, and others. While based on the geographical landscape, the market is divided into four major regions which are China, European Union, United States and rest of the word including Southeast Asia, India, Japan and Korea.
The prominent companies operating in matcha products market include ITO EN, AIYA, Midori Spring, AOI Tea Company, TEAJA Organic, Ippodo Tea, and Encha.
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