Global Personal Care Appliances Market to surpass $ 30 Bn by 2025

January 27, 2020


As per the recent study titled ‘Personal Care Appliances Market Size By Product (Hair Care [Hair Dryer, Hair Straightener, Hair Styler], Hair Removal [Trimmer, Power Shaver, Epilator], Oral Care [Power Toothbrush, Oral Irrigator]), By Power Supply (Battery Operated, Electric), By Sales Channel (Online, Retail), Industry Analysis Report, Regional Outlook (U.S., Canada, UK, Germany, France, Italy, Russia, China, India, Japan, South Korea, Brazil, Mexico, Saudi Arabia, UAE, South Africa), Application Potential, Price Trend, Competitive Market Share & Forecast, 2019 – 2025’, available with Market Study Report LLC, the global personal care appliances market is expected to cross USD 30 billion by the year 2025.
 

Rising preference for using beauty enhancing and personal care products due to increasing awareness regarding aesthetics among consumers is the primary factor driving the growth of personal care appliances market. These electronic appliances are time-saving and cost-effective as compared to the traditional non-electric solutions. This factor coupled with surging trend of sporting male beard and growing influence of models & actors are augmenting the market growth.
 

Availability of wide range of styling & body care equipment at affordable price, in tandem with improving per capita income and development of advanced devices are favoring the expansion of personal care appliances market. Citing an instance, in July 2019, Procter & Gamble announced the development of electric toothbrush powered by AI which recognizes brushing styles and suggests oral health improvement techniques.
 

Speaking of product terrain, personal care appliances market from hair care segment is anticipated to register decent growth in the upcoming years.  Rising sense of personality and body grooming facets among young and middle-aged consumers, in consort with ever-changing world of fashion and hairstyle is fueling the product demand. Introduction of chemical-free products as well as non-damaging straighteners & hairdryers by various manufacturers will have a positive impact on the segmental growth.
 

In terms of sales channel, online segment is presumed to gain traction over the forecast period, owing to the rapid rise of e-commerce stores and company online stores all across the globe. Convenience of choosing from variety of products available at low prices, along with discounts offered by online shopping platforms will stimulate the segmental share.
 

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Considering the regional landscape, Europe personal care appliances market is predicted to grow at a significant rate during 2019-2025, due to the availability of a broad variety of products and dense presence of key manufacturers across the region. Growing awareness regarding oral health and body appearance, coupled with increasing prevalence of oral problems in middle-aged and old population will propel the demand for oral care electronics and other personal care appliances in Europe.
 

The key players of the personal care appliances market are Koninklijke Philips N.V., Panasonic Corporation, Procter & Gamble Company, Spectrum Brands, Havells India Limited, Conair Corporation, Wahl Clipper Corporation, and Colgate Palmolive Company.


Frequently Asked Questions (FAQ) :

Rising preference for using beauty enhancing and personal care products due to increasing awareness regarding aesthetics among consumers is the primary factor driving the growth of personal care appliances market. These electronic appliances are time-saving and cost-effective as compared to the traditional non-electric solutions. This factor coupled with surging trend of sporting male beard and growing influence of models & actors are augmenting the market growth. Availability of wide range of styling & body care equipment at affordable price, in tandem with improving per capita income and development of advanced devices are favoring the expansion of personal care appliances market.
Personal care appliances market from hair care segment is anticipated to register decent growth in the upcoming years. Rising sense of personality and body grooming facets among young and middle-aged consumers, in consort with ever-changing world of fashion and hairstyle is fueling the product demand. Introduction of chemical-free products as well as non-damaging straighteners & hairdryers by various manufacturers will have a positive impact on the segmental growth.
Europe personal care appliances market is predicted to grow at a significant rate during 2019-2025, due to the availability of a broad variety of products and dense presence of key manufacturers across the region. Growing awareness regarding oral health and body appearance, coupled with increasing prevalence of oral problems in middle-aged and old population will propel the demand for oral care electronics and other personal care appliances in Europe.
The personal care appliances industry leaders include Panasonic Corporation, Koninklijke Philips N.V., Spectrum Brands, Procter & Gamble Company, Havells India Limited, Colgate Palmolive Company, Conair Corporation, and Wahl Clipper Corporation.