As per the report titled ‘Automotive Night Vision System Market Size By Product (Active Systems, Passive Systems), By Display (Head-Up Display, Instrument Cluster, Navigation Display), By Component (Night Vision Camera, Sensors, Controlling Unit) Industry Analysis Report, Regional Outlook (U.S., Canada, Germany, UK, France, Spain, Italy, Russia, Poland, China, India, Japan, South Korea, Taiwan, Thailand, Brazil, Mexico, South Africa), Application Development Potential, Price Trend, Competitive Market Share & Forecast, 2019 - 2025’, available at MarketStudyReport.com, the global automotive night vision system market is expected to cross USD 4.5 billion by the year 2025.
 

Poor visibility in low light and foggy weather can impact the safety of pedestrians, animals, and cyclists at night. Rising focus towards ensuring road safety and reducing accidents is fueling the adoption of night vision systems in automobiles. Night vision cameras and sensors can recognize several parameters such as traffic signs, driving lanes, and multiple objects, which is promoting their incorporation in automotive systems, thereby diving the growth of automotive night vision system market.
 

In addition, rising inclination towards luxury vehicles play a major role in the growth of automotive night vision system market as these vehicles are integrated with advanced safety features, which attract customers with high spending capacity. However, high cost associated with night vision systems is averting their installation in economy and mid-range vehicles. Night vision systems can cost anywhere between USD 1,000 and 2,000 depending on their features. Furthermore, the objects having similar temperature scale as the outside environment are difficult to recognize in thermal imaging technology based night vision systems. A noticeable difference between object image and its natural appearance can be a concern for drivers. In comparison, normal night vision systems provide far better images but cover images up to shorter distances. These technological challenges are hampering the growth of automotive night vision system market. Nonetheless, advancement in sensors and night vision products, coupled with rising awareness regarding road safety is expected to stimulate the adoption of night vision systems across all vehicles types.
 

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Based on the display type, automotive night vision system market from head-up display segment is expected to witness modest growth during the forecast period. Although majority of vehicles use navigation display, head-up displays are being favored by automaker due to their user-friendly features. Navigation displays forces the driver to look at a remotely positioned screen causing distraction from the road which can be lethal, particularly at night. Whereas, head-up displays show information directly on the windshield.
 

The key players operating in the automotive night vision system market are FLIR Systems, Denso Corporation, Omron Corporation, Robert Bosch GmbH, Delphi Automotive, Continental AG, Ford Motor Company, Omnivision Technologies, Inc., Magna International, ZF Friedrichshafen, and Autoliv, Inc.