March 06, 2020
As per the report titled ‘Germany & United States Non-Alcoholic Beer Market Size By Material, Technology, Sales Stores, Industry Analysis Report, Country Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2018 – 2024’, available with Market Study Report LLC, Germany & US non-alcoholic beer market is projected to amass USD 6.3 billion by the year 2024.
Changing consumer preference towards healthier alternatives and innovations in beers are driving the growth of Germany & US non-alcoholic beer market. Growing availability of wide product range on account of increasing penetration of major players in the region is supporting the market growth. Government regulations and norms regarding consumption of alcohol, along with religious concerns among the Islamic population will foster the demand for non-alcoholic beers in these regions. Strict compliance to age limit norms is expected to fuel the popularity of the product among young population. Growing adoption of non-alcoholic beer by the pregnant women population to avoid health issues linked with alcohol consumption is further enhancing the market growth. Moreover, athletes and sports players are restricted from intaking alcohol, which in turn is proliferating the non-alcoholic beer market in United States and Germany.
In addition, expansion of e-commerce and distribution network supported by new product launches will augment the business landscape over the forecast period. Growing consumer preference towards online shopping owing to high convenience and establishment of new supermarket chains and liquor stores in US and Germany will stimulate the market growth in the forthcoming years.
As per the regional analysis, US non-alcoholic beer market amassed USD 3 billion in 2017 and is slated to gain decent traction over the forecast timeline, on account of inflowing investment in R&D for efficient and sustainable manufacturing processes. Rapid urbanization, increasing middle-class population, and robust economic growth are other factors supporting the non-alcoholic beer demand in the United States.
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Major players of Germany & United States non-alcoholic beer market include Anheuser-Busch InBev, Behnoush Iran Company, Arpanoosh, Big Drop Brewing Co., Bernard Brewery, Coors Brewing Company, Carlsberg, Halewood Wines & Spirits, Erdinger Weibbrau, Kirin, Heineken N.V, Moscow Brewery Company, Krombacher Brauerei, Weihenstephan, and Suntory Brewery Co., Ltd.
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