According to the research report titled ‘Global Chocolate Confectionery Market - Analysis By Product Type (Dark Chocolate, Milk Chocolate, White Chocolate), Distribution Channel, By Region, By Country (2022 Edition): Market Insights and Forecast with Impact of COVID-19 (2022-2027)’, available with MarketStudyReport, global chocolate confectionery market was valued at USD 89.21 billion in 2021 and is poised to register significant growth through 2027.

The increasing population coupled with the evolving taste and preferences in developing nations are some of the chief factors driving the expansion of global confectionery chocolate market.

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For the unversed, the antioxidant content of chocolate, its ability to decrease blood pressure, and its purported anti-aging properties are all influencing consumer acceptance of chocolate and chocolate products. In terms of addressing this growing demand, manufacturers and brands are incorporating cocoa into new formats and categories as it continues to be a popular flavor in treats. As a result, eating and gifting are experiencing a mini revolution as chocolate classifications begin to shift, which in turn is facilitating the overall business outlook.

Manufacturers of chocolate confectionery apply several marketing and promotional tactics to raise product awareness among their desired end-users. In place of components like organic wheat flour, rice syrup, cane sugar, and corn starch, the corporations are increasingly advertising product lines that are free of trans fats, saturated fats, and artificial flavors and sweeteners.

Based on the product type, the market is divided into white, milk, and dark chocolate segments. Among these, the dark chocolate segment has emerged to be the fastest growing in the recent past, owing to its higher antioxidant capacity which protects against disease-causing free radicals, while flavonoids in chocolate aid in preventing cancer, and enhances heart health & cognitive abilities. Moreover, the cocoa polyphenols in dark chocolate is known to help regulate cholesterol levels in the body, thus fueling the segmental size.

Moving on to the distribution channel, the industry is segmented into online and offline modes.

Considering the geographical landscape, the report claims that Asia Pacific is expected to hold the largest market share in the forthcoming years, ascribed to the rising population and increasing per capita income.

The prominent enterprises influencing global chocolate confectionery market includes Pladis Global, Mars Incorporated, Ferrero International S.A., Ezaki Glico Co. Ltd., Chocoladefabriken Lindt & Sprüngli AG, Meiji Holdings Company Ltd., The Hershey Company, Mondelez Internatio nal Inc., and Nestlé S.A.