According to the research report titled ‘Global Fitness App Market Research Report: Forecast (2021-2026)’, available with Market Study Report, global fitness app market is expected to register 22% CAGR over 2020-2026.

 

Technological evolution as well as rising penetration of smartphones, coupled with improving consciousness among consumers for a healthy lifestyle are augmenting the growth of global fitness app market.

 

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Additionally, emergence of internet has boosted the trend of online fitness training, which along with increasing programs & campaigns inaugurated by the businesses for the cognizance of maintaining health are propelling the market share.

 

The report cites that COVID-19 pandemic has impacted the market positively. People are stuck at home and with lockdown measures in various nations, customers are inclining towards virtual fitness platforms, replacing the gymnasium. Along with this, awareness of maintaining health and hygiene during the pandemic is further soaring the demand in global fitness app market.

 

Based on type, worldwide fitness app market is bifurcated into disease management, nutrition & diet, workout & exercise apps, medication adherence, lifestyle management, and others. Among these, workout & exercise segment held a significant market share in 2019, owing to rising instances of obesity and awareness about its impacts. These workout apps help in supervising workout activities with the help of a personal online trainer. Concerns regarding health issues like cardiovascular diseases is anticipated to propel the segment growth.

 

In terms of platform, the industry is divided into Windows, Android, and iOS. The report cites that Android segment captured over 60% market share in 2019, due to increasing number of Android smartphone users. Various fitness apps available for Android are MyFitnessPal, Google Fit, Sworkit, and others.

 

Speaking of device type, global fitness app marketplace consists of tablets, smartphones, and wearable devices. By gender, the industry includes women, and men.

 

Regionally, Asia Pacific market size is expected to grow substantially over 2020-2026. As per the report, India had maximum number of fitness app downloads in 2019. This factor, along with emphasis to maintain good health, and massive base of smartphone users are bolstering the regional growth.

The competitive landscape of worldwide fitness app market is defined by firms such as Dom & Tom Inc., MyFitnessPal, Samsung Health, BetterMe Limited, WillowTree, Home Workout, Fio – Joanna Soh, Motorola Mobility LLC, Fitbit Inc., Grand Apps, Fitness Coach, Google LLC, HealthifyMe, and Apple Inc. among others.