According to the research report titled ‘Global Dietary Supplements Market Analysis, 2020’, available with Market Study Report, global dietary supplements market is expected to grow at a swift rate of 7.5% through 2020-2025.
 

As per the study, factors like rise in spending power, improved standards of living, and evolving dietary habits are driving global dietary supplements market growth. Moreover, consumer cognizance about the benefits of balance diet, in consort with introduction of new products by vendors are augmenting the market outlook.
 

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Based on ingredient terrain, worldwide dietary supplements market is classified into botanicals, proteins & amino acids, vitamins, minerals, omega fatty acids, fibers & specialty carbohydrates, and others. Among these, being the most basic and essential dietary supplement, the vitamins segment dominated the market in 2019. Surge in geriatric population, alongside inclination towards convenience foods are boosting the demand for vitamin supplements.
 

Meanwhile, botanical segmental share is snowballing as buyers’ preferences shift from allopathic medicines towards more natural sources due to allergic reactions.
 

Moving on to form, global dietary supplements industry is categorized into liquids, gummies, powders, soft gels, capsules, tablets, and others. The research document indicates tablets segment is poised to gain substantial traction through 2025 as buyers prefer dietary supplements in the form of tablets as compared to powders, liquids, gummies, and capsules among others. The preference is attributed to benefits such as ease of access, lower costs, and longer shelf-life of tablets.
 

Speaking of application spectrum, the market space is segmented into anti-cancer, diabetes, cardiac health, immunity, gastrointestinal health, bone & joint health, general health, energy & weight management, and others. Global dietary supplements market size from energy & weight management application is anticipated to boom over the forecast period, owing to increasing number of fitness enthusiasts worldwide.
 

The report cites that various end-users of dietary supplements are infants, children, pregnant women, adults, and geriatric. While, different distribution channels employed are prescribed, and OTC (over the counter), wherein the latter segment held a modest industry share in 2019, owing to the availability of information about dietary supplements on the internet. The internet is a large contributor for the popularity of OTC products.
 

As per research findings, North American region was a significant contributor to the worldwide dietary supplements industry remuneration in 2019. Countries like the US, Canada, and Mexico, having a wide customer base with health-consciousness is impelling the regional market growth.
 

Amway, Abbott Laboratories, Arkopharma Laboratories Co. Ltd., Bayer AG, Glanbia plc, GlaxoSmithKline plc, Carlyle Group, Nature's Bounty Co. (NBTY), and Archer Daniels Midland Company (ADM) are the major moguls in global dietary supplements market.