North America Event Management Market to 2027 - Regional Analysis and Forecasts by Solution Type (Software, Service); Application (Event Planning, Event Marketing, Venue and Ticket Management, Analytics and Reporting, Others); End User (Corporate, Government, Education, Media and Entertainment, Others)


The North America Event Management Software market accounted for US$ 1.82 Bn in 2018 and is expected to grow at a CAGR of 12.6% over the forecast period 2019-2027, to account for US$ 5.12 Bn by 2027. Event management is very much complex in order to have efficient operation management. Some of the major factors influencing the market are diversified vendors, currencies, multiple languages, time zone, and others. Moreover, the involvement of the huge number of providers for an event such as event planner, marketing & promotion team, ticket management team, among others, makes it even more complicated. Complexity can be more precisely and easily handled using software systems, which allows analyzing real-time and real-world data. The implementation of such software systems improves the operations and also offers real-time visibility. Increased competitiveness in the industry is the major reason for industries investing in automation and digitization. Moreover, the adoption of the cloud-based solution is expected to provide real-time visibility. Some of the emerging technologies expected to boost the event management software market during the forecast period are IoT, artificial intelligence, and others.

Moreover, the increasing adoption of automated solutions for efficient workflow and operations are significantly driving the event management software market. Event management companies are highly focused on offering enhanced features and services to their customers. All these factors are significantly driving the North America event management software market. 
 
Furthermore, the growing government and other industries expenditure on the event industry sector is likely to be a key driver for the North America event management software market over the forecast period, as substantial expenses are required to plan business events. With the rising rivalry in the North America market, companies across the region are striving to harness information for actionable insights. To utilize data, the event management software providers are integrating with organizations? various systems, such as collaboration platforms, customer relationship management (CRM), marketing automation software, and payment gateways, various others. Such systems help businesses capture and analyses attendees? behavior, which helps them make efficient business decisions. 

The North America Event Management Software market is segmented based on solution type, application, and end-user. Based on the solution type, the North America Event Management Software market is segmented into software and service. Based on application, the North America Event Management Software market is bifurcated into the event planning, event marketing, venue and ticket management, analytics and reporting, and others. Based on end-user, the North America Event Management Software market is bifurcated into corporate, government, education, media and entertainment, and others. 

Some of the key market players operating in the North America Event Management Software market are Active Network, Arlo, Attendify, Aventri, Bizzabo, Cvent, Event Espresso LLC., Eventbrite, LLC, Grenadine Technologies Inc., and Zerista, Inc. 

The overall North America Event Management Software market size has been derived using both primary and secondary source. The research process begins with exhaustive secondary research using internal and external sources to obtain qualitative and quantitative information related to the North America Event Management Software market. It also provides an overview and forecast for the North America Event Management Software market based on all the segmentation provided for the North America region. Also, primary interviews were conducted with industry participants and commentators to validate data and analysis. The participants who typically take part in such a process include industry expert such as VPs, business development managers, market intelligence managers, and national sales managers, and external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the event management software market space.
TABLE OF CONTENTS
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 North America Event Management Software Market - By Solution
1.3.2 North America Event Management Software Market - By Application
1.3.3 North America Event Management Software Market - By End-User
1.3.4 North America Event Management Software Market - By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Event Management Software Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 North America PEST Analysis
4.3 Ecosystem Analysis
5. Event Management Software Market -  Key Market Dynamics
5.1 Key Market Drivers
5.1.1 The complexities in event management is significantly creating the demand for event management software
5.1.2 Integrating artificial intelligence with event management software are having a significant impact on market growth
5.2 Key Market Restraints
5.2.1 Data privacy and security issues
5.3 Key Market Opportunities
5.3.1 Adoption by Small and Medium-sized Enterprises (SMEs) will offer future growth opportunity
5.4 Future Trend
5.4.1 Adoption of cloud-based event management software
5.5 Impact Analysis of Drivers and Restraints
6. Event Management Software Market - North America Market Analysis
6.1 North America Event Management Software Market Overview
6.2 North America Event Management Software Market Forecast and Analysis
6.3 Market Positioning - Five Key Players
7. Event Management Software Market Analysis -  By Solution Type
7.1 Overview
7.2 North America Event Management Software Market Breakdown, By Solution Type, 2018 & 2027
7.3 Software
7.3.1 Overview
7.3.2 North America Software Market Revenue and Forecasts to 2027 (US$ Mn)
7.4 Service
7.4.1 Overview
7.4.2 North America Service Market Revenue and Forecasts to 2027 (US$ Mn)
8. North America Event Management Market -  By Application
8.1 Overview
8.2 North America Event Management Market Breakdown, By Application, 2018 and 2027
8.3 Event Planning Software
8.3.1 Overview
8.3.2 Event Planning Software Market, Revenue and Forecast to 2027 (US$ Mn)
8.4 Event Marketing Software
8.4.1 Overview
8.4.2 Event Marketing Software Market, Revenue and Forecast to 2027 (US$ Mn)
8.5 Venue and Ticket Management Software
8.5.1 Overview
8.5.2 Venue and Ticket Management Software Market, Revenue and Forecast to 2027 (US$ Mn)
8.6 Analytics and Reporting Software
8.6.1 Overview
8.6.2 Analytics and Reporting Software Market, Revenue and Forecast to 2027 (US$ Mn)
8.7 Others
8.7.1 Overview
8.7.2 Others Market, Revenue and Forecast to 2027 (US$ Mn)
9. North America Event Management Market -  By End User
9.1 Overview
9.2 North America Event Management Market Breakdown, By End User, 2018 & 2027
9.3 Corporate
9.3.1 Overview
9.3.2 Corporate Market, Revenue and Forecast to 2027 (US$ Mn)
9.4 Government
9.4.1 Overview
9.4.2 Government Market, Revenue and Forecast to 2027 (US$ Mn)
9.5 Education
9.5.1 Overview
9.5.2 Education Market, Revenue and Forecast to 2027 (US$ Mn)
9.6 Media and Entertainment
9.6.1 Overview
9.6.2 Media and Entertainment Market, Revenue and Forecast to 2027 (US$ Mn)
9.7 Others
9.7.1 Overview
9.7.2 Others Market, Revenue and Forecast to 2027 (US$ Mn)
10. North America Event Management Software Market - Country Analysis
10.1 Overview
10.1.1.1 US Event Management Software Market Revenue and Forecast To 2027 (US$ Mn)
10.1.1.1.1 US Event Management Software Market Breakdown, By Solution Type
10.1.1.1.2 US Event Management Software Market Breakdown, By Application
10.1.1.1.3 US Event Management Software Market Breakdown, By End User
10.1.1.2 Canada Event Management Software Market Revenue and Forecast To 2027 (US$ Mn)
10.1.1.2.1 Canada Event Management Software Market Breakdown, By Solution Type
10.1.1.2.2 Canada Event Management Software Market Breakdown, By Application
10.1.1.2.3 Canada Event Management Software Market Breakdown, By End User
10.1.1.3 Mexico Event Management Software Market Revenue and Forecast To 2027 (US$ Mn)
10.1.1.3.1 Mexico Event Management Software Market Breakdown, By Solution Type
10.1.1.3.2 Mexico Event Management Software Market Breakdown, By Application
10.1.1.3.3 Mexico Event Management Software Market Breakdown, By End User
11. Event Management Software Market - Industry Landscape
11.1 Market Initiative
11.2 Merger & Acquisition
11.3 New Development
12. Company Profiles
12.1 Active Network, LLC
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 Arlo Software Limited
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 Attendify
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Aventri, Inc.
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Bizzabo, Inc.
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 Cvent, Inc.
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 Event Espresso LLC
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 Eventbrite, Inc.
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
12.9 Grenadine Technologies Inc.
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Products and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.9.6 Key Developments
12.10 Zerista Inc. (Simpleview, LLC.)
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 SWOT Analysis
12.10.6 Key Developments
13. Appendix
13.1 About The Insight Partners
13.2 Glossary

LIST OF TABLES Table 1. North America Event Management Software Market Revenue and Forecasts to 2027 (US$ Mn) Table 2. North America Event Management Software Market Revenue and Forecast To 2027, By Country (US$ Mn) Table 3. US Event Management Software Market Revenue and Forecast To 2027 - By Solution Type (US$ Mn) Table 4. US Event Management Software Market Revenue and Forecast To 2027 - By Application (US$ Mn) Table 5. US Event Management Software Market Revenue and Forecast To 2027 - By End User (US$ Mn) Table 6. Canada Event Management Software Market Revenue and Forecast To 2027 - By Type (US$ Mn) Table 7. Canada Event Management Software Market Revenue and Forecast To 2027 - By Application (US$ Mn) Table 8. Canada Event Management Software Market Revenue and Forecast To 2027 - By End User (US$ Mn) Table 9. Mexico Event Management Software Market Revenue and Forecast To 2027 - By Solution Type (US$ Mn) Table 10. Mexico Event Management Software Market Revenue and Forecast To 2027 - By Application (US$ Mn) Table 11. Mexico Event Management Software Market Revenue and Forecast To 2027 - By End User (US$ Mn) Table 12. Glossary of Terms, Event Management Software Market

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