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Germany & United States Non-Alcoholic Beer Market Size By Material, Technology, Sales Stores, Industry Analysis Report, Country Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2018 - 2024


Shifting trend towards innovative beers and changing taste preferences will propel the Germany & US non-alcoholic beer industry growth. Non-alcoholic beer market in Germany & US has witnessed a shifting trend from standardized products to light beers, further followed by non-alcoholic beers. This trend is mainly influenced among consumers regarding health consciousness. Extensive product offerings, owing to increasing penetration of global players is supplementing the product usage.A Germany & US Non-Alcoholic Beer Market SizeA estimated to exceed USD 6.3 billion by 2024.

Government regulations act as a crucial factor in proliferating non-alcoholic beverage markets. Alcohol consumption has been a social issue since decades, particularly among Muslim community. Strong potential among Islamic population in Germany & U.S. due to religious concerns will drive the Germany & US non-alcoholic beer market size. Globally, Islamic population accounted for the second largest religious group and the fastest growing population with more than 2.1 billion population in 2016.

The minimum permitted age for alcohol consumption varies for each country, with a global average over 18 years. Strictly followed age limit norms on alcoholic beverage consumptions globally is expected to create potential consumer base among young population. Higher adoption rate among pregnant women mainly due to several health concerns on excess alcohol consumption will drive the Germany & US non-alcoholic beer industry growth. In addition, restrictions among athletes and sports players for alcohol intake will positively influence the industry growth. Product demand is significantly growing among travellers and taxi drivers.

Increasing product availability thorough various distribution channels along with rising number of new product launches will enhance the business revenue. Germany & US non-alcoholic beer market has witnessed a notable growth due to increasing consumer preference for online shopping. Expanding supermarket chains and liquor stores particularly in developing countries, is expected to display significant sales growth during the forecast period.

Beverages including beer are more prevalent among young population and adult women. Pregnant women are more prone to the adverse effects of drinks with fetal alcohol spectrum disorders being the largest known cause for intellectual disability in children. As per the American Journal of Pharmaceutical Education, over 6% deaths among the population aging 65 years and above are caused by strokes owing to excess alcohol consumption. Hence, significant health concerned drivers will proliferate the overall Germany & US non-alcoholic beer industry size.

US has accounted for the largest revenue size of over USD 3 billion in 2017 owing to the significant investments in R&D for the development of better sales using more efficient & sustainable manufacturing processes. Key factors such as rising urbanization, explosion of middle-class population, and robust economic growth will augment the non-alcoholic beer market growth in US. In addition, U.S. is the largest consumer of the product in the regional market which will further promulgate the business expansion.

Key business competitors operational in Germany & US non-alcoholic beer market are Anheuser-Busch InBev, Arpanoosh, Behnoush Iran Company, Bernard Brewery, Big Drop Brewing Co, Carlsberg, Coors Brewing Company, Erdinger Weibbrau, Halewood Wines & Spirits, Heineken N.V, Kirin, Krombacher Brauerei, Moscow Brewery Company, Suntory Brewery Co., Ltd, and Weihenstephan. Notable industry players are adopting various strategies such as mergers, acquisitions, and new product launch to reap profits in Germany & US non-alcoholic beer market. For instance, in 2017, Heineken launched zero alcohol beer in Europe. The product launch provided the company to expand & strengthen its foothold in the major European countries.
Report Content

Chapter 1  Methodology    Scope

1.1  Research methodology

1.1.1  Initial data exploration

1.1.2  Statistical model and forecast

1.1.3  Industry insights and validation

1.1.4  Definitions    assumptions

1.1.4.1  Forecast parameters    considerations

1.2  Data sources

1.2.1  Secondary

1.2.2  Primary

Chapter 2  Executive Summary

2.1  Germany    United States non-alcoholic beer industry 3600 synopsis, 2013 - 2024

2.1.1  Business trends

2.1.2  Product trends

2.1.3  Material trends

2.1.4  Technology trends

2.1.5  Sales channel trends

2.1.6  Country trends

Chapter 3  Non-alcoholic Beer Industry Insights

3.1  Industry segmentation

3.2  Industry landscape, 2013- 2024

3.3  Industry ecosystem analysis

3.3.1  Raw material suppliers

3.3.2  Technology/machinery providers

3.3.3  Manufacturers

3.3.4  Distributors    dealers

3.3.5  End users

3.3.6  Profit margin trends

3.3.7  Distribution channel analysis

3.3.7.1  Liquor store

3.3.7.2  Convenience stores

3.3.7.3  Supermarkets

3.3.7.4  Online stores

3.3.7.5  Restaurants    bars

3.3.8  Vendor matrix

3.4  Technology landscape

3.4.1  Restricted fermentation/fermentation-free

3.4.2  Dealcoholisation

3.4.2.1  Reverse osmosis

3.4.2.2  Heat treatment

3.4.2.3  Vacuum distillation

3.4.2.4  Others

3.5  Raw material trends

3.5.1  Malted Grains

3.5.2  Hops

3.5.3  Yeasts

3.5.4  Enzymes

3.5.5  Others

3.6  Consumer buying behavior

3.6.1  Unmet Needs

3.6.2  Social    cultural impact forces

3.6.3  Information search

3.6.4  Evaluation of alternatives

3.6.5  Purchase decision

3.6.6  Post purchase behaviour

3.7  Non-alcoholic beverage penetration, 2017

3.7.1  Major importers

3.7.2  Major exporters

3.8  Regulatory landscape

3.8.1  US

  3.8.1.1 Guidelines

3.8.1.1.1 Laws and regulations

3.8.1.1.2 Beer verses Malted beverages

  3.8.1.2. Code of Federal Regulations, Part 7 - Labelling and Advertising of Malt Beverages

3.8.2  Europe

         3.8.2.1 UK

3.8.3 China

3.8.4 LATAM

         3.8.4.1 Brazil

3.8.5 MEA

         3.8.5.1 United Arab Emirates

3.9  Pricing analysis

3.9.1  Regional pricing

3.9.1.1  North America

3.9.1.2  Europe

3.9.1.3  Asia Pacific

3.9.1.4  Latin America

3.9.1.5  MEA

3.9.2  Cost structure analysis, 2017

3.10  Industry impact forces

3.10.1 Growth drivers

3.10.1.1 Changing consumption pattern towards healthier alternatives

3.10.1.2 Alcohol consumption restrictions due to religious concerns

3.10.1.3 New product development along with consumer-focused marketing strategies

3.10.2 Industry pitfalls    challenges

3.10.2.1 Flavor and aroma loss during dealcoholization

3.10.2.2 Higher production cost and retail price

3.11  Growth potential analysis, 2017

3.12  Innovation    sustainability

3.12.1  Low sugar and calorie count

3.12.2  Low    non-alcoholic beer using “Lazy” yeast

3.12.3  Reverse osmosis

3.12.4  New product launches

3.12.5  Key patents

3.13  Competitive landscape, 2017

3.13.1  Company market share analysis, 2017

3.13.2  Top players overview

3.13.3  Investment analysis

3.13.4  Key stakeholders

3.13.5  Strategy dashboard

3.14  Porter's analysis

3.15  PESTEL analysis

Chapter 4 Germany and United States Non-alcoholic Beer Market

4.1 Germany

     4.1.1. Germany non-alcoholic beer market estimates    forecast, 2013 - 2024,   (Million Liters) (USD Million)

4.1.2  Germany non-alcoholic beer market estimates    forecast, by product, 2013 - 2024, (Million Liters) (USD Million)

4.1.3  Germany alcohol free beer market estimates    forecast, by material, 2013 - 2024, (Million Liters) (USD Million)

4.1.4  Germany alcohol free beer market estimates    forecast, by technology, 2013 - 2024, (Million Liters) (USD Million)

4.1.5  Germany alcohol free beer market estimates    forecast, by sales channel, 2013 - 2024, (Million Liters) (USD Million)

4.1.6  Germany low alcohol beer market estimates    forecast, by material, 2013 - 2024, (Million Liters) (USD Million)

4.1.7  Germany low alcohol beer market estimates    forecast, by technology, 2013 - 2024, (Million Liters) (USD Million)

4.1.8  Germany low alcohol beer market estimates    forecast, by sales channel, 2013 - 2024, (Million Liters) (USD Million)

4.2  U.S.

4.2.1  U.S. non-alcoholic beer market estimates    forecast, 2013 - 2024, (Million Liters) (USD Million)

4.2.2  U.S. non-alcoholic beer market estimates    forecast, by product, 2013 - 2024, (Million Liters) (USD Million)

4.2.3  U.S. alcohol free beer market estimates    forecast, by material, 2013 - 2024, (Million Liters) (USD Million)

4.2.4  U.S. alcohol free beer market estimates    forecast, by technology, 2013 - 2024, (Million Liters) (USD Million)

4.2.5  U.S. alcohol free beer market estimates    forecast, by sales channel, 2013 - 2024, (Million Liters) (USD Million)

4.2.6  U.S. low alcohol beer market estimates    forecast, by material, 2013 - 2024, (Million Liters) (USD Million)

4.2.7  U.S. low alcohol beer market estimates    forecast, by technology, 2013 - 2024, (Million Liters) (USD Million)

4.2.8  U.S. low alcohol beer market estimates    forecast, by sales channel, 2013 - 2024, (Million Liters) (USD Million)

Chapter 6  Company Profiles

6.1   Anheuser-Busch InBev

6.1.1 Business Overview

6.1.2 Financial Data

6.1.3 Product Landscape

6.1.4 Strategic outlook

6.1.5 SWOT analysis

6.2   Arpanoosh

6.2.1 Business Overview

6.2.2 Financial Data

6.2.3 Product Landscape

6.2.4 SWOT analysis

6.3   Behnoush Iran Company

6.3.1 Business Overview

6.3.2 Product Landscape

6.3.3 SWOT analysis

6.4   Bernard Brewery

6.4.1 Business Overview

6.4.2 Financial Data

6.4.3 Product Landscape

6.4.4 SWOT analysis

6.5   Big Drop Brewing Co

6.5.1 Business Overview

6.5.2 Financial Data

6.5.3 Product Landscape

6.5.4 Strategic outlook

6.5.5 SWOT analysis

6.6   Carlsberg

6.6.1 Business Overview

6.6.2 Financial Data

6.6.3 Product Landscape

6.6.4 Strategic outlook

6.6.5 SWOT analysis

6.7   Coors Brewing Company

6.7.1 Business Overview

6.7.2 Financial Data

6.7.3 Product Landscape

6.7.4 Strategic outlook

6.7.5 SWOT analysis

6.8   Erdinger Weibbrau

6.8.1 Business Overview

6.8.2 Financial Data

6.8.3 Product Landscape

6.8.4 Strategic outlook

6.8.5 SWOT analysis

6.9   Halewood Wines    Spirits

6.9.1 Business Overview

6.9.2 Financial Data

6.9.3 Product Landscape

6.9.4 SWOT analysis

6.10  Heineken N.V

6.10.1  Business Overview

6.10.2  Financial Data

6.10.3  Product Landscape

6.10.4  Strategic outlook

6.10.5  SWOT analysis

6.11  Kirin

6.11.1  Business Overview

6.11.2  Financial Data

6.11.3  Product Landscape

6.11.4  Strategic outlook

6.11.5  SWOT analysis

6.12  Krombacher Brauerei

6.12.1  Business Overview

6.12.2  Financial Data

6.12.3  Product Landscape

6.12.4  Strategic outlook

6.12.5  SWOT analysis

6.13  Moscow Brewery Company

6.13.1  Business Overview

6.13.2  Financial Data

6.13.3  Product Landscape

6.13.4  Strategic outlook

6.13.5  SWOT analysis

6.14  Suntory Brewery Co., Ltd

6.14.1  Business Overview

6.14.2  Financial Data

6.14.3  Product Landscape

6.14.4  Strategic outlook

6.14.5  SWOT analysis

6.15  Weihenstephan

6.15.1  Business Overview

6.15.2  Financial Data

6.15.3  Product Landscape

6.15.4  Strategic outlook

6.15.5  SWOT analysis

Data Tables

TABLE 1. Vendor matrix

TABLE 2. Consumer proportions agreeing there is less chance of hangover with non-alcoholic beer, 2017

TABLE 3. Major non-alcoholic beer importers, by country, 2017    2018 (Litres)

TABLE 4. Major non-alcoholic beer exporters, by country, 2017    2018 (Litres)

TABLE 5. Claims on alcoholic drinks permitted by food labelling regulations 1996 (FLR 1996) and nutrition and health claims regulation (NHCR)

TABLE 6. North America non-alcoholic beer prices

TABLE 7. Europe non-alcoholic beer prices

TABLE 8. Asia Pacific non-alcoholic beer prices

TABLE 9. Latin America non-alcoholic beer prices

TABLE 10. MEA non-alcoholic beer prices

TABLE 11. Cost elements

TABLE 12. Industry impact forces

TABLE 13. Aroma profiles of original beer, dealcoholized beer, and after enrichment through 10% POMS membrane

TABLE 14. Key patents

TABLE 15. Top players overview - Non-alcoholic beer market

TABLE 16. Germany non-alcoholic beer market estimates    forecast, 2013 - 2017, (Million Liters) (USD Million)

TABLE 17. Germany non-alcoholic beer market estimates    forecast, 2018 - 2024, (Million Liters) (USD Million)

TABLE 18. Germany non-alcoholic beer market volume, by product, 2013 - 2017, (Million Liters)

TABLE 19. Germany non-alcoholic beer market volume, by product, 2018 - 2024, (Million Liters)

TABLE 20. Germany non-alcoholic beer market revenue, by product, 2013 - 2017, (USD Million)

TABLE 21. Germany non-alcoholic beer market revenue, by product, 2018 - 2024, (USD Million)

TABLE 22. Germany alcohol free beer market estimates and forecast by material, 2013 - 2017 (Million Liters)

TABLE 23. Germany alcohol free beer market estimates and forecast by material, 2018 - 2024 (Million Liters)

TABLE 24. Germany alcohol free beer market estimates and forecast by material, 2013 - 2017 (USD Million)

TABLE 25. Germany alcohol free beer market estimates and forecast by material, 2018 - 2024 (USD Million)

TABLE 26. Germany alcohol free beer market estimates and forecast by technology, 2013 - 2017 (Million Liters)

TABLE 27. Germany alcohol free beer market estimates and forecast by technology, 2018 - 2024 (Million Liters)

TABLE 28. Germany alcohol free beer market estimates and forecast by technology, 2013 - 2017 (USD Million)

TABLE 29. Germany alcohol free beer market estimates and forecast by technology, 2018 - 2024 (USD Million)

TABLE 30. Germany alcohol free beer market estimates and forecast by sales channel, 2013 - 2017 (Million Liters)

TABLE 31. Germany alcohol free beer market estimates and forecast by sales channel, 2018 - 2024 (Million Liters)

TABLE 32. Germany alcohol free beer market estimates and forecast by sales channel, 2013 - 2017 (USD Million)

TABLE 33. Germany alcohol free beer market estimates and forecast by sales channel, 2018 - 2024 (USD Million)

TABLE 34. Germany low alcohol beer market estimates and forecast by material, 2013 - 2017 (Million Liters)

TABLE 35. Germany low alcohol beer market estimates and forecast by material, 2018 - 2024 (Million Liters)

TABLE 36. Germany low alcohol beer market estimates and forecast by material, 2013 - 2017 (USD Million)

TABLE 37. Germany low alcohol beer market estimates and forecast by material, 2018 - 2024 (USD Million)

TABLE 38. Germany low alcohol beer market estimates and forecast by technology, 2013 - 2017 (Million Liters)

TABLE 39. Germany low alcohol beer market estimates and forecast by technology, 2018 - 2024 (Million Liters)

TABLE 40. Germany low alcohol beer market estimates and forecast by technology, 2013 - 2017 (USD Million)

TABLE 41. Germany low alcohol beer market estimates and forecast by technology, 2018 - 2024 (USD Million)

TABLE 42. Germany low alcohol beer market estimates and forecast by sales channel, 2013 - 2017 (Million Liters)

TABLE 43. Germany low alcohol beer market estimates and forecast by sales channel, 2018 - 2024 (Million Liters)

TABLE 44. Germany low alcohol beer market estimates and forecast by sales channel, 2013 - 2017 (USD Million)

TABLE 45. Germany low alcohol beer market estimates and forecast by sales channel, 2018 - 2024 (USD Million)

TABLE 46. U.S. non-alcoholic beer market estimates    forecast, 2013 - 2017, (Million Liters) (USD Million)

TABLE 47. U.S. non-alcoholic beer market estimates    forecast, 2018 - 2024, (Million Liters) (USD Million)

TABLE 48. U.S. non-alcoholic beer market volume, by product, 2013 - 2017, (Million Liters)

TABLE 49. U.S. non-alcoholic beer market volume, by product, 2018 - 2024, (Million Liters)

TABLE 50. U.S. non-alcoholic beer market revenue, by product, 2013 - 2017, (USD Million)

TABLE 51. U.S. non-alcoholic beer market revenue, by product, 2018 - 2024, (USD Million)

TABLE 52. U.S. alcohol free beer market estimates and forecast by material, 2013 - 2017 (Million Liters)

TABLE 53. U.S. alcohol free beer market estimates and forecast by material, 2018 - 2024 (Million Liters)

TABLE 54. U.S. alcohol free beer market estimates and forecast by material, 2013 - 2017 (USD Million)

TABLE 55. U.S. alcohol free beer market estimates and forecast by material, 2018 - 2024 (USD Million)

TABLE 56. U.S. alcohol free beer market estimates and forecast by technology, 2013 - 2017 (Million Liters)

TABLE 57. U.S. alcohol free beer market estimates and forecast by technology, 2018 - 2024 (Million Liters)

TABLE 58. U.S. alcohol free beer market estimates and forecast by technology, 2013 - 2017 (USD Million)

TABLE 59. U.S. alcohol free beer market estimates and forecast by technology, 2018 - 2024 (USD Million)

TABLE 60. U.S. alcohol free beer market estimates and forecast by sales channel, 2013 - 2017 (Million Liters)

TABLE 61. U.S. alcohol free beer market estimates and forecast by sales channel, 2018 - 2024 (Million Liters)

TABLE 62. U.S. alcohol free beer market estimates and forecast by sales channel, 2013 - 2017 (USD Million)

TABLE 63. U.S. alcohol free beer market estimates and forecast by sales channel, 2018 - 2024 (USD Million)

TABLE 64. U.S. low alcohol beer market estimates and forecast by material, 2013 - 2017 (Million Liters)

TABLE 65. U.S. low alcohol beer market estimates and forecast by material, 2018 - 2024 (Million Liters)

TABLE 66. U.S. low alcohol beer market estimates and forecast by material, 2013 - 2017 (USD Million)

TABLE 67. U.S. low alcohol beer market estimates and forecast by material, 2018 - 2024 (USD Million)

TABLE 68. U.S. low alcohol beer market estimates and forecast by technology, 2013 - 2017 (Million Liters)

TABLE 69. U.S. low alcohol beer market estimates and forecast by technology, 2018 - 2024 (Million Liters)

TABLE 70. U.S. low alcohol beer market estimates and forecast by technology, 2013 - 2017 (USD Million)

TABLE 71. U.S. low alcohol beer market estimates and forecast by technology, 2018 - 2024 (USD Million)

TABLE 72. U.S. low alcohol beer market estimates and forecast by sales channel, 2013 - 2017 (Million Liters)

TABLE 73. U.S. low alcohol beer market estimates and forecast by sales channel, 2018 - 2024 (Million Liters)

TABLE 74. U.S. low alcohol beer market estimates and forecast by sales channel, 2013 - 2017 (USD Million)

TABLE 75. U.S. low alcohol beer market estimates and forecast by sales channel, 2018 - 2024 (USD Million)

Charts    Figures

FIG. 1 Industry segmentation

FIG. 2 Global non-alcoholic beer market volume (Million Liters) and revenue, (USD Million), 2013 - 2024

FIG. 3 Industry ecosytem analysis

FIG. 4 Cost structure analysis

FIG. 5 Global Muslim population by region (million units), 2016

FIG. 6 Top 20 Islamic populated countries (million units), 2017

FIG. 7 New non-alcoholic beer launches, by top countries (% of total innovative beer), 2017

FIG. 8 Growth potential analysis, 2017

FIG. 9 Global non-alcoholic drink innovations, by product, May 2014 - April 2015

FIG. 10 Non-alcoholic beer company market share analysis, 2017

FIG. 11 Porter’s analysis

FIG. 12         PESTEL analysis


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