Report Cover

Europe Hand Sanitizer Market Size By Composition (Alcohol-based Sanitizer, Alcohol-free Sanitizer), Type (Gel, Liquid, Foam), By Distribution Channel (Retail {Pharmaceutical Stores, Supermarkets, Convenience Stores}, Online Platform), Industry Analysis Report, Regional Outlook (Germany, UK, France, Italy, Spain, Austria, Sweden, Norway, Denmark, Poland, Switzerland, Netherlands, Turkey, Russia), Application Potential, Competitive Market Share & Forecast, 2020 - 2026


Europe Hand Sanitizer Market Value is set to earn USD 1 billion by 2026. The rising distribution of hand sanitizer in various healthcare facilities to effectively manage patient health will enhance the hand sanitizer business growth. Healthcare facilities such as hospitals, surgical centers and nursing homes among others are extensively storing hand sanitizers to keep healthcare professionals as well as patients safe amidst the COVID-19 pandemic. Moreover, to meet the rising demand from healthcare facilities, companies are optimizing their distribution channels and supply chains. For instance, GOJO Industries a prominent market player in the hand sanitizer industry has invested in several facilities for warehousing, distribution and production of Purell hand sanitizer. Also, government agencies are funding manufacturers and distributors for uninterrupted supply to healthcare institutes. Therefore, aforementioned aspects factors will have a positive impact on the market growth.

Based on type, the market is segmented into liquid, foam, gel and others. Amongst them, the liquid segment is projected to witness around -3% CAGR over the analysis timeframe. Liquid hand sanitizer acts fast in killing germs as compared to the gel hand sanitizer that secures its demand. These sanitizers are easy to dispense and can be carried while traveling making it a preferable option. The wide availability of high alcohol content liquid hand sanitizer used in research institutes, hospitals and clinics for their anti-microbial activity will thus augment the segmental progression.

Based on the composition, the Europe Hand Sanitizer Market is fragmented into alcohol-free sanitizer and alcohol-based sanitizer. Amongst them, the alcohol-free sanitizer segment is projected witness around -7.5% market share in 2019. Alcohol-free sanitizers are safe and non-inflammable. Similarly, it contains essential oil to help maintain as well as improve the overall skin condition with certain chemical fragrances and perfumes to enrich smell, making it attractive to consumers. However, alcohol-free sanitizer will have a moderate impact on the overall market expansion due to its inefficient capability of killing microorganisms or germs or viruses.

Based on distribution channel, the hand sanitizer industry is bifurcated into online platform and retail. Retail segment is further classified into supermarkets, pharmaceutical stores, and convenience stores. The online platform segment valued around USD 80.5 million in 2019 and will capture a significant market share over the forecast timeframe. Online platform saves time by not visiting retail stores physically, and thus helps in avoiding public contact during this pandemic. Online purchase is majorly preferred for personal care products in several countries including Spain, Italy, UK and Germany among others due to the surging COVID-19 cases. Additionally, online platform offers wide range of hand sanitizer products to choose from, thereby increasing its preference.

UK hand sanitizer market is projected to witness around -5.5% CAGR during the projected timeframe. Several companies along with regulatory bodies are taking certain measures to meet the growing demand for hand sanitizer. Cosmetics Europe The Personal Care Association ensures effective and safe personal hygiene products are available for hand cleaning and washing across Europe. Rising government initiatives to promote the usage of hand sanitizer will drive the UK hand sanitizer industry growth.

Some of the foremost industry players operating in the Europe Hand Sanitizer Market are 3M, DEB Group (S.C. Johnson & Son), GOJO Industries, Bath & Body Works Direct, Ecolab, Unilever, PZ Cussons, Henkel AG & Company, PAUL HARTMANN, and Reckitt Benckiser Group. These prominent market players are focusing on developing organic and inorganic growth strategies for business expansion. For instance, in May 2020, Ecolab has increased production of hand sanitizer and has started developing hand sanitizer as per World Health Organization (WHO) formula. This strategy will assist the company in expanding its product portfolio.

Europe Hand Sanitizer Market Research Report includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD million from 2015 to 2026, for the following segments:

Market Share, By Type, 2015 - 2026 (USD Million)

  • Gel
  • Liquid
  • Foam
  • Others

Market Size, By Composition, 2015 - 2026 (USD Million)

  • Alcohol-based sanitizer
  • Alcohol-free sanitizer

Market Value, By Distribution Channel, 2015 - 2026 (USD Million)

  • Retail
    • Pharmaceutical Stores
    • Supermarkets
    • Convenience Stores
  • Online Platform

The above information is provided for the following region and countries:

  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Austria
    • Sweden
    • Norway
    • Denmark
    • Poland
    • Switzerland
    • Netherlands
    • Turkey
    • Russia
Report Content

Chapter 1. Methodology

1.1.     Definition and forecast parameters

1.1.1.  Definitions

1.1.2.  Methodology and forecast parameters        

1.2.      Data sources       

1.3.    References & sources

1.3.1.  Secondary

1.3.2.  Primary

Chapter 2.     Executive Summary

2.1.  Europe hand sanitizer industry summary, 2015 - 2026

2.1.1.  Country trends

2.1.2.  Type trends

2.1.3.  Composition trends

2.1.4.  Distribution channel trends

Chapter 3.     Industry Insights

3.1.  ndustry segmentation

3.2.     Industry outlook, 2015 - 2026

3.3.   Major factor analysis

3.3.1.  Drivers

3.3.1.1.   Growing cases of COVID-19 infected patients in Europe

3.3.1.2.   Rising public awareness about personal hygiene

3.3.1.3.   Growing consumption of hand sanitizers in various healthcare settings

3.3.1.4.   Government initiatives to promote good health and sanitization practices

3.3.2.  Restraints & challenges

3.3.2.1.  Less effectiveness of alcohol-free hand sanitizer

3.4.    COVID-19 impact analysis

3.5.   Porter’s analysis

3.6.     Competitive review, 2019

3.7.   PESTEL analysis

Chapter 4.    Europe Hand Sanitizer Market Share, By Type

4.1.    Key trends in Europe hand sanitizer, by type

4.2.  Gel

4.2.1.  Market estimates and forecast, by country, 2015 - 2026 (USD Million)

4.3.  Liquid

4.3.1.  Market estimates and forecast, by country, 2015 - 2026 (USD Million)

4.4.    Foam

4.4.1.  Market estimates and forecast, by country, 2015 - 2026 (USD Million)

4.5.   Others

4.5.1.  Market estimates and forecast, by country, 2015 - 2026 (USD Million)      

Chapter 5.   Europe Hand Sanitizer Market Size, By Composition

5.1.   Key trends in Europe hand sanitizer, by composition

5.2.      Alcohol-based hand sanitizer

5.2.1.  Market estimates and forecast, by country, 2015 - 2026 (USD Million)

5.3.    Alcohol-free hand sanitizer

5.3.1.  Market estimates and forecast, by country, 2015 - 2026 (USD Million)

Chapter 6.   Europe Hand Sanitizer Market Growth, By Distribution channel

6.1.    Key trends in Europe hand sanitizer, by distribution channel

6.2.    Retail

6.2.1.  Market estimates and forecast, by country, 2015 - 2026 (USD Million)

6.2.2.  Pharmaceutical stores

6.2.2.1.   Market estimates and forecast, by country, 2015 - 2026 (USD Million)

6.2.3.  Supermarkets

6.2.3.1.   Market estimates and forecast, by country, 2015 - 2026 (USD Million)

6.2.4.  Convenience stores

6.2.4.1.   Market estimates and forecast, by country, 2015 - 2026 (USD Million)

6.2.5.  Others

6.2.5.1.  Market estimates and forecast, by country, 2015 - 2026 (USD Million)

6.3.  Online platform

6.3.1.  Market estimates and forecast, by country, 2015 - 2026 (USD Million)

Chapter 7.   Europe Hand Sanitizer Market Trends, By Country

7.1.     Key trends in Europe hand sanitizer, by country

7.2.    Germany

7.2.1.  Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.2.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.2.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.2.3.1.   Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.3.  UK

7.3.1.  Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.3.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.3.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.3.3.1.   Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.4.    France

7.4.1.  Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.4.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.4.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.4.3.1.   Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.5.   Italy

7.5.1.  Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.5.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.5.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.5.3.1.   Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.6.    Spain

7.6.1.  Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.6.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.6.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.6.3.1.   Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.7.   Austria

7.7.1.  Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.7.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.7.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.7.3.1.   Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.8.  Sweden

7.8.1.  Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.8.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.8.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.8.3.1.   Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.9.   Norway

7.9.1.  Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.9.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.9.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.9.3.1.   Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.10.  Denmark

7.10.1. Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.10.2.   Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.10.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.10.3.1. Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.11.  Poland

7.11.1. Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.11.2.   Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.11.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.11.3.1. Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.12.  Switzerland

7.12.1. Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.12.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.12.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.12.3.1. Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.13.   Netherlands

7.13.1. Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.13.2.   Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.13.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.13.3.1. Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.14.   Turkey

7.14.1. Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.14.2.  Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.14.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.14.3.1. Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

7.15. Russia

7.15.1. Market estimates and forecast, by type, 2015 - 2026 (USD Million)

7.15.2.   Market estimates and forecast, by composition, 2015 - 2026 (USD Million)

7.15.3.  Market estimates and forecast, by distribution channel, 2015 - 2026 (USD Million)

7.15.3.1. Market estimates and forecast, by retail, 2015 - 2026 (USD Million)

Chapter 8.   Company Profiles

8.1.    3M

8.1.1.  Business overview

8.1.2.  Financial data

8.1.3.  Product landscape

8.1.4.  Strategic outlook

8.2.    Deb Group Ltd (S. C. Johnson & Son, Inc.)

8.2.1.  Business overview

8.2.2.  Financial data

8.2.3.  Product landscape

8.2.4.  Strategic outlook

8.3.    GOJO Industries, Inc.

8.3.1.  Business overview

8.3.2.  Financial data

8.3.3.  Product landscape

8.3.4.  Strategic outlook

8.4.   PZ Cussons

8.4.1.  Business overview

8.4.2.  Financial data

8.4.3.  Product landscape

8.4.4.  Strategic outlook

8.5.    Unilever

8.5.1.  Business overview

8.5.2.  Financial data

8.5.3.  Product landscape

8.5.4.  Strategic outlook

8.6.   Henkel AG & Company

8.6.1.  Business overview

8.6.2.  Financial data

8.6.3.  Product landscape

8.6.4.  Strategic outlook

8.7.   Reckitt Benckiser Group plc

8.7.1.  Business overview

8.7.2.  Financial data

8.7.3.  Product landscape

8.7.4.  Strategic outlook

8.8.    PAUL HARTMANN AG

8.8.1.  Business overview

8.8.2.  Financial data

8.8.3.  Product landscape

8.8.4.  Strategic outlook

8.9.   Ecolab

8.9.1.   Business overview

8.9.2.   Financial data

8.9.3.   Product landscape

8.9.4.   Strategic outlook

8.10.   Bath & Body Works Direct, Inc.

8.10.1.  Business overview

8.10.2.  Financial data

8.10.3.  Product landscape

8.10.4.  Strategic outlook





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